Case Study: 3 Day Virtual Event

Issue: When COVID-19 hit, large associations with multiple day events wanted to continue providing their membership with exciting events, and honoring high-level professionals. Goal: A multiple-day, exciting and engaging virtual event, including “awards ceremonies” and networking (NOT a Zoom experience). Solution: A production-quality event that looked like a televised production. Elements included:

• Event strategy sessions to choose platforms
• Event advising for the best attendee and speaker experience
• Unique website and URL for the event
• 3 Concurrent tracks/streams of thought-leadership content
• Separate networking platform (Remo.co) “Live” Green Rooms for white-glove handling of important, internationally-renowned speakers
• Recorded session with personalized production assistance Virtual streaming of
• recorded content Marketing (“hype”) video production
• Sponsor loop video production
• Branding of all materials used in the virtual event including session slides, interstitials, “Coming up next” videos, etc.
• Technical assistance before and during the event Attendee and speaker responses after the event, saying it was the “best online experience” they’ve ever had