The idea that data is the new oil was published in WIRED back in 2014, but it’s all the more prominent and critical in digital marketing today. A Bloomberg article about Amazon purchasing irobot, the company that makes the…
Tag: data analytics
Remember: YOU are the data
Watching the Superbowl ads, it was interesting to note how many digital companies were there, from Google to Alexa (from Amazon) to Tik Tok. Thinking about them – especially Tik Tok, as the newest company in this line up, it…
