Many employees in the U.S. appear to be in a crisis, with a LinkedIn article that reads, “Worker burnout at a pandemic high: Poll.” Even in the HR function, where leaders send their “people issues,” there’s a burnout crisis.…
Tag: millennials
Can you afford to lose your valuable employees?
“Employees who are not engaged or who are actively disengaged cost the world $7.8 trillion in lost productivity, according to Gallup’s State of the Global Workplace: 2022 Report.” Looking at marketing in particular, talent retention and access to expertise are big…
CEO’s Beware: Your Company Isn’t “Family”
Once again, I’m struck by a recent column by Roxane Gay, the New York Times “Work Friend,” who gives workplace advice. I wrote about her advice last year and it seemed to have struck a chord with many. This past…
How to Turbocharge Your Marketing Career
We received rave reviews for our panel on marketing careers so we’re sharing the video for those who couldn’t attend. If you weren’t there, you missed the online networking (we can’t recreate that) so be sure to attend next time…
Why Early Career Marketers Need Mentoring – at Scale
Starting off in any industry is tough – and marketing is no different. Whether you want to be a digital marketer or do product marketing – there are insights about working on a team and in an office environment –…
5 Signs Your Marketing Team is Dysfunctional
As a Marketing Strategist, I’ve had dozens of opportunities to see first-hand marketing teams and agencies that are dysfunctional. What do I mean by that? Well, you’ve read this far so you have a sense. Read on – here are…
Is It Time to Rebrand? Or Refresh?
If you’re like most businesses, 2020 was a unique experience – good for some, bad for many. I realized that I could no longer work in my “business as usual” mode; it was time for rebranding. I spent a lot…
Workplace Expectations Are Changing – Are You Ready?
There was a great Op-Ed piece recently in the New York Times, written by Jessica Powell, a former VP at Google, titled, Bosses: Consider Caring a Bit. Right away, you know where she’s coming from but don’t let that deter…
Are you happy at your job?
As I’ve become more involved with the human resources side of marketing (and business) consulting, I’ve become more aware of how people feel about their work. In particular, how employees feel when it comes to being happy at work. I’ve…
Leading Age-Diverse Teams
The challenge of leading people of all ages in the U.S. workforce has always been around; there are always older generations and younger generations. However, each generation is slightly different in size and how they approach work. The Baby Boom…